Gale
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Gale Products
Division of Outboard Marine Corp. (OMC)
Galesburg, Illinois
Gale was the third product division of Outboard Marine Corp. in addition to Evinrude and Johnson. Gale outboards were often sold through chain stores as Sea King, Brooklure, Royal, Sea Bee, Hiawatha, or Saber outboards. Though an OMC product, some Gale models differed from contemporary Evinrude and Johnson. For instance, fuel pumps were offered standard far earlier on Gale models than on Evinrude or Johnson models. In 1954, the Gale 12 HP featured styling by famed industrial designer Brooks Stevens, and the 1958 models as well. Many of his designs for Gale can be viewed in the Milwaukee Art Museum archive]. The later Gale Sovereign models also showed much investment in styling, including chrome and unique motor hoods. Gale continued as a separate product line up through 1963, the last year for Gale.
In 1960, Harold L. Bourdon was divisional vice-president and the five months following October 1959 (fiscal year 1960) was a new record for export sales, increasing more than 100% over the same period in the previous year.
Service Information
Aftermarket Service Info
1955 to 1963 Gale 3 HP service information
1955 to 1963 Gale 5 HP service information
1955 to 1963 Gale 12 to 25 HP service information
1958 to 1963 Gale 35 to 40 HP service information
1955 to 1963 Gale electrical system service information
Information by Year
1953 Information
1953 Gale Ad
1953 Gale Ad
1954 Information
1954 Gale Ad
1956 Information
1956 Gale Ad
1957 Information
1957 Gale Ad
1957 Gale "Go Buccanneer!" Ad
1957 Gale Outboard Motors Article
1958 Information
1958 Gale Buccaneer Ad
1958 Gale 12 HP Ad
1958 Gale Buccaneer Dealer Ad
1958 Gale article
1959 Information
1959 Gale Models Article
1960 Information
1960 Gale Used Motors Program Ad
1961 Information
1961 Gale Sovereign Ad
1961 Gale Ad
