Wizard (California)



History Needed. Please contact us if you wish to contribute or edit this page.

Wizard Boats, Inc.

Costa Mesa, California

Additional plants located in Dickson, Tennessee and St. Joesph, Michigan. On December 30, 1959, Wizard was taken over by the Boat Division of Winner Manufacturing Co. and the boats marketed as "Wizard-Winner" for the 1960 model year. The Wizard Boats was originally founded by Curt Herberts, a capable, successful businessman and pioneer in the early years of the fiberglass boat industry. Thanks goes to the family of Curt Herberts Jr. for providing photos and information from the early years of Wizard Boats.

At an August 2, 1960 stockholder meeting, Wizard Boats of Tennessee Inc. officially changed its name to Winner Boats Inc. This was done partially to avoid confusion with Wizard Boats and Outboard Motors sold by Western Auto Stores which by legal action was prohibited from using the name "Wizard" on boats.

Model Information

Wizard Boats in Use

Back to Main Page